We created a beloved YouTube channel for Google UK.
Building a popular Youtube channel takes creativity and consistency. So we designed three repeatable content formats that showcased the value of Google.
SAVED BY THE SEARCH
Where would we be without Google? Highlighting our dependence, we challenged comedians to complete mundane tasks, without the free use of Google. When things went inevitably wrong, we gave them three Search ‘lifelines’ to help them pass.
A SEARCH STORY
We created a series of mini documentaries that explored emerging from lockdown, showcasing the power of Search in finding a way to connect with others
THE UK’S PATRON SAINTS
In 2022, Google created a film educating Brits on each of the patron saints of the UK, using a different native drag queen to break it down for us. Here’s one we scripted for St Andrew’s Day with Rosé as Mary Queen of Scots.